Ironically, it started with Apple removing their old, old Youtube app from the iPhone, in the hope of ridding Google and their information gathering ways from iOS.
The problem was, everybody immediately went to the app store and downloaded Google’s shiny new Youtube app, and if their experience was anything like mine discovered a whole new world of delights.
I subscribed to a few channels, added email notifications for when new shows have been uploaded to the feed. and I tell you, it really works. The way in which Google have funded some channels has allowed for some high quality, compelling content.
and that segues neatly into today’s news that ABC will be airing a show that started as a Youtube funded original production. Recipe Rehab is cooking show that will expand to 30 mins for broadcast.
Everyday Health Inc., which launched the healthy-cooking series “Recipe Rehab” in April on its YouTube “channel,” said it is making longer, 30-minute episodes of the show, which will appear on nearly all stations affiliated with Walt Disney Co.’s ABC.
Although Google will be losing the exclusivity of this show, they can be proud that their funding has led to a wider audience watching some quite niche content.
Microsoft have hired ex-CBS Television Studios president Nancy Temmel to run their new original production studio in LA. The Verge have the story:
In Microsoft’s press release, Tellem said that “The Xbox is already a consumer favorite, and we now have a tremendous opportunity to transform it into the center of all things entertainment — from games, music and fitness to news, sports, live events, television series and movies — so consumers have one destination for all their entertainment needs.”
Netflix, Amazon, Hulu, Google and now Microsoft are all investing heavily in original content. If only two of these ventures succeed, the industry ramifications will be huge.
An interview with the new director-general at the BBC:
“As we increasingly make use of a distribution model – the internet – principally characterised by its return path, its capacity for interaction, its hunger for more and more information about the habits and preferences of individual users, then we need to be ready to create content which exploits this new environment – content which shifts the height of our ambition from live output to living output.
I couldn’t have put it better myself. A new distribution model means that consumption habits will change.
In a dispute which may have something to do with network branding, FOX and FX shows have been (temporarily I hope) removed from the iTunes store.
Kurt Sutter, producer of Sons of Anarchy, had this to say before he took the blogpost down:
The truth is, Apple will be the one hurt the most. We all know how insanely dedicated SOA fans are. It they want to see the episode they WILL FIND IT by any means necessary.If you want to do the right thing and watch it legally, just go to AMAZON here: SOVEREIGN 501.Spread the word, pull the apple out of your ass.
Nintendo just announced a TV service for their brand new WiiU games console.
Nintendo TVii incorporates several video applications on the Wii U, including Hulu Plus, Amazon video, and TiVo into one place, using the GamePad as a controller.
The service offers the ability to create multiple profiles. Users can explore TV channels and their favorite programming, which is directly tied to each profile, and share their recommendations with their friends.
I think it’s great to be able to choose from live TV, your DVR, or select VOD providers. With the right interface, this could be one of the better options in the new content world.
Thoughts on Spotify potentially diversifying from music to TV over at Paidcontent:
The latest peddler is Danish public broadcaster TV2, whose Beep tech site says it has learned that Spotify is negotiating to distribute HBO’s upcoming HBO Nordic over-the-top pay-TV service across Sweden, Norway, Finland and Denmark.
I have recently come to love Spotify, now that I have figured out how to restrict the social integration to people I don’t mind seeing my musical tastes (Kajagoogoo anyone?). If they can pull off something similar with HBO, Showtime et al, allowing friends to share and discover new shows, then it would be a welcome addition to any smart TV or set top box.